About Rise Up & More

At Rise Up Business Coaching, we believe a successful business should create more than profit—it should create freedom. 

We help owners build valuable, transferrable and exit ready businesses that align with their personal and financial goals.

Scale, succession or sell, on your terms.

Meet Renee Russo

INDUSTRY THOUGHT LEADER 

Renée Russo is the Founder and CEO of Rise Up Business Coaching and the creator of The Rise Up Way. She is a Certified Exit Planning Advisor (CEPA®), former Expert EOS Implementer®, CEO coach, keynote speaker, bestselling author of Ready to Rise, Founder of Exit Mentor, and recipient of the 2026 Peter Christman Exit Planner of the Year Award.

As a member of the Exit Planning Institute's Thought Leadership Council, Renée combines more than two decades of experience with proven systems to help business owners build healthier, more valuable, and less owner-dependent businesses, creating the freedom, wealth, and choices to grow, transition, or exit on their own terms.

Having worked with hundreds of business owners across a wide range of industries, Renée understands that every business and every owner is different. Her practical, collaborative approach brings together strategy, leadership, execution, and exit planning into one simple, proven framework. Rather than focusing on a transaction, she helps owners build businesses that are stronger today, more valuable tomorrow, and capable of creating lasting wealth and freedom for themselves, their families, and future generations.

The Rise Up Way 

NOT ANOTHER METHODOLOGY.

AN INTEGRATED WAY OF BUILDING BETTER BUSINESSES.

01

DISCOVER

Understand your business health, enterprise value, owner readiness, opportunities, and risks. 

02

PREPARE

Strengthen leadership, improve financial performance, optimize operations, align strategy, and build a business that performs without constant owner involvement. 

03

DECIDE

When your business is healthy and valuable, you don't have to react to circumstances. 

You get to choose your future. 

Business Value Creates Exit Options

Exit options are not created when you decide to sell, they are generated through systematically building the health and value of your business over time.

We leverage proven systems and best practices to build measurable enterprise value growth and create exit optionality for owners.

Specifically, we focus on 6 key value drivers that are proven to accelerate value, and as a result we create stronger leadership, better profits, happier customers, sustainable growth and owner independence.

Our integrated approach helps align the company strategy and goals with the personal and financial goals of its owners, empowering them to protect their legacy and exit on their terms and timeline.

BUSINESS HEALTH

BUSINESS VALUE

PERSONAL WEALTH

PERSONAL FREEDOM

Our Brand Partners

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Exit Mentor

Peer Mentoring

Helping Advisors Build Better Practices

Exit Mentor is a peer mentoring community for Certified Exit Planning Advisors (CEPAs), business coaches, accountants, wealth advisors, and other trusted professionals who want to build stronger advisory practices, create greater value for their clients, and grow alongside a community of like-minded experts. Our focus is simple: bridge the gap between knowledge and execution through collaboration, accountability, and proven practice-building strategies.

Membership includes:

  • Monthly peer mentoring and mastermind sessions

  • Practice-building workshops and expert-led training

  • Proven frameworks, tools, and advisor resources

  • Access to a private community of experienced advisors

  • Accountability and implementation support

  • Strategic networking and referral opportunities

  • Ongoing professional development and collaboration

Ready to Elevate Your Advisory Practice?

Join a growing community of advisors who are building scalable, high-impact businesses while helping owners create more valuable companies and successful transitions.

Learn More

Ready to Rise

The Book

A Practical Guide to Realize Your Freedom

Whether you're a business owner preparing for your next chapter, a leader experiencing burnout, or someone facing a major life transition, Ready to Rise provides the mindset, tools, and proven practices to help you regain control of your energy, rediscover your purpose, and move forward with confidence. The book combines Renée Russo's personal journey with a simple, actionable framework that empowers readers to transform their lives one intentional step at a time.

Your purchase includes:

  • Amazon bestselling book Ready to Rise

  • Complimentary companion workbook and downloadable resources

  • Access to the digital mini-course and implementation tools

  • The practical 5-5-5 Playbook for personal transformation

  • Exercises to build your personal vision and life by design

  • Simple daily practices for sustainable energy management

  • A complete roadmap to help you navigate life's biggest transitions

Ready to Rise?

Discover how to elevate your energy, unlock your potential, and create the freedom to live life by your own design. No matter where you are at in your personal or professional transition journey, this book can help.

Testimonials

★ ★ ★ ★ ★

"The assessment gave us clarity we simply didn't have before. It highlighted strengths we could build on, uncovered risks we hadn't considered, and helped us prioritize the next steps for our business."

Canadian Business Owner
President
★ ★ ★ ★ ★

We expected a business health check. What we received was a completely different perspective on our business and ourselves as owners. The conversation that followed was one of the most valuable we've had.

North American Owner
CEO & Founder
★ ★ ★ ★ ★

Instead of overwhelming us with information, Renée helped us understand what mattered most. We left with confidence, direction, and a practical roadmap we could begin implementing immediately.

Second Generation Owner
President

Navigating the complexities of general contracting with personalized guidance.

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